One of the most successful ways organizations can stay in touch with customers is by sending opt-in E-Newsletters on a regular basis. Eyepinch can provide your organization with a custom-designed, professionally written E-Newsletter full of interesting and useful content specific to your industry. We can also set up and send out the newsletter for you, then provide you with statistics including how many recipients opened it, number of click-throughs, number of "bounces", etc. We also handle the opt-in / opt-out details so your E-Newsletter is compliant with current laws and standards.
E-newsletters & E-mail newsletters are an excellent low-cost marketing solution for driving web site traffic and increasing customer loyalty. By utilizing HTML and rich design styles, E-newsletters can create interest in your products and services as well as supporting growth in sales, client base and profits. Some of these benefits include:
- Increase client and prospect interest in your products
- Promote your new web site design (and updates)
- Are cost effective
- Improve client loyalty
- Build your brand name and market your company's services
- Build client trust and credibility
- Demonstrate knowledge of your profession
- Build referral subscriptions
- Keep clients informed (you, your business, industry)
- Track recipients and success of your promotions
Collect email addresses of your site visitors with a "join my list or e-newsletter" link on your web site. Then, easily create and send compelling email newsletters, promotions and announcements to keep them coming back.
